Digital marketing is an ever evolving process. To enhance this process, you must understand how to effectively optimize your campaigns. Here are four ways to do so.
Building your digital marketing strategy can be a daunting task. Beginning anything can be daunting. Just trying to write this article was daunting. (I’m always in constant recovery from 20-minute stares into la la land.) Here are 5 steps to starting your digital strategy:
It’s one thing to report and show the right metrics, but it’s another to put your reporting efforts into context. To avoid getting stuck in the mundane world of reporting, here are few charts to use to spruce up your reporting:
It seems like the music industry is catching up to its consumers’ demands by finally adapting to streaming services. Like Napster and iTunes in the early 00s (guilty LimeWire user here), there’s a lot of debate over music streaming, not only as a business model, but also as a product/service.
Recently, Jay Z announced the release of his new music streaming service Tidal to much fanfare…and can I say backlash? Can Tidal survive the backlash?
Many don’t know, but crowdfunding is social–it’s based on building relationships. Too many times people try to start a crowdfund with the idea of getting what they need just on the pure basis of a good idea or charity. However, more effort is required in most cases. Here are a few tips to follow: